“DDP HAS MARKED AN ENTIRE GENERATION TO WHICH SHE NOW BELONGS.”

Based near Bordeaux, Didier Mauroux and Laurent Caillet first founded Docks DuPont, which, due to trademark registration issues, became DDP in 1995. By 2002, the French street-wear brand had become iconic and as popular as its products. flagships: striped multi-color sweater, elastic cargo pant (Jack pant) or even more iconic, THE yellow overalls. Then, DDP expanded its ranges with Junior, leather goods/school stationery, but also launched numerous licenses: glasses, perfumes, shoes, etc. (etc).

2000s

DDP's sole business was to enjoy projects of all kinds: collaborations with Orangina, MBK, Chuppa Chupps, etc., comic strips on the adventures of Eggman, the brand's mascot, and even participation in the Vendée. Globe 2002, a race during which the DDP boat arrived penultimate, anyway ;)) In 2009, DDP changed to become a women's fashion brand aimed at 30-40 year olds.

And in 2019, she took a fashion turn by showing during Paris Fashion Week with a collection resulting from the collaboration with Francisco Terra, the AD of the Neith Nyer brand

2022

Mutation and transformation have always been strong beliefs within the brand. In 2022, we want to continue this tradition! Bringing the brand's heritage to life, cultivating its humor, and helping it evolve by drawing inspiration from photography, music, and more broadly from all cultures and subcultures.